Apparel, product & brand London · open to relocate
Portfolio 26/27 Open to design roles

Multi
disciplinary
designer

Trained in industrial design at Loughborough, then a year in-house at Contex Textile in Istanbul. I design where sport, culture and everyday style meet.

Selected work

01 — 07
01 / Sport product, brand & go-to-market / 2026

AERØ

A portable, battery-powered shoe dryer for athletes, designed to cut moisture and odour wherever they train. I took it from user research to a working prototype and a complete brand: packaging, retail and a co-branded campaign.

  • User research
  • SolidWorks
  • KeyShot
  • CMF
  • Brand
Open AERØ
AERØ clipped into a running shoe AERØ x Puresport 10K run and recovery poster AERØ product render
02 / My own label / 2026

Liman

Liman means harbour in Turkish. A summer label rooted in İzmir, where I spent my childhood summers: name, script logo, olive-tree mark, palette, packaging and a five-piece oversized drop cut from one cropped block.

  • Brand identity
  • Flats & spec
  • Packaging
  • Lookbook
Open Liman
Terracotta Liman crop tee with olive-tree back print, worn on a whitewashed street Boxy crop tee with double-pleat olive trousers by the sea Liman First Summer pieces laid flat with swing tag
03 / Concept capsule / 2026

夜间球场Night Court

A unisex capsule for young Shanghai players who go from a late pickup game straight into the city. Basketball warm-up wear with stand collars, offset fronts and pankou knot closures, reworked so they actually work as sportswear.

  • Consumer & trend
  • Vector flats
  • Range plan
  • Materials
Open Night Court
Player in the red pankou warm-up jacket on a floodlit Shanghai court at night Illustration of the lacquer-red pankou warm-up jacket with gold knot closures
04 / Modular outdoor apparel system

Anatude

A modular clothing system that keeps climbers warm, mobile and comfortable as conditions change at altitude. Inspired by the Annapurna range and the Himalayan Monal, its shell, mid and base layers and zip-off vented panels let the wearer adjust protection through the climb.

I built the moodboard around the Monal’s iridescent colour shifts and the textures of snow and rock, then translated them into gradient prints and blocked panels. Next I’d add technical flats, a fabric and trim list, and a toned-down colourway for a wider customer.

  • Layering system
  • Colour story
  • Line-up sketches
Anatude line-up sketches in iridescent Monal colours, with the bird beside them Anatude moodboard of climbing outerwear, mountains and gradient prints
05 / Consumer insight / Dissertation

What players wear changes how they play.

I asked how the look and feel of basketball footwear affects players’ confidence, identity and performance. As a BUCS player myself, I could talk to athletes as a teammate, not an outsider.

8
BUCS playersUniversity-level players interviewed
1:1
Semi-structuredOpen conversations around set themes
TA
Thematic analysisTranscripts coded into themes
  • Start with the athlete’s own words, then design.
  • Aesthetics are functional: how a product looks affects how confident someone feels in it.
  • Identity matters as much as performance, which is why Night Court leads with culture.
06 / Industry / Jun 2025 – Jun 2026

Contex Textile

A year in-house as Product Design Development Intern at a garment manufacturer in Istanbul and its London sister company, Conuk Ltd. The back-and-forth with suppliers, sample rounds, specs and the presentation that wins the order. I also redesigned the Conuk Ltd website in Figma.

The ranges I worked on are confidential, so no product images are shown.

  1. 01Brief

    Range direction from the customer

  2. 02Sourcing

    Suppliers on fabric and trims

  3. 03Sampling

    Samples between factory and team

  4. 04Specs

    Specifications for production

  5. 05Presentation

    Brand materials for buyer meetings

What it taught me: creative intent always meets cost, lead time and factory capability. Raising issues early saves a sample round.

07 / More work Range of making
Fresha handheld food scanner

Fresha

A handheld scanner that reads spoilage gases and bacteria to show if food is safe to eat. Storyboarded, sketched and rendered, with a companion app.

Postura wearable bands in a range of colours

Postura

An Arduino wearable that learns good and bad posture from motion data and vibrates to correct it. Colour range tested across the bands.

Hand-made silver signet ring resting on stone

Family signet ring

I researched my parents’ places of origin and turned that heritage into the symbol on a hand-made silver ring. Culture as a starting point, the same way Liman and Night Court started.

Rhino form studies, a bench and a sculpted timber seat

Product & furniture

Rhino form studies, a rapid-prototyping project and furniture pieces, including a reclaimed-timber chair made at Grymsdyke Farm for London Design Festival 2025.

About

Murat Kurul
Portrait of Murat Kurul
Murat Kurul, 2026

I design where sport, culture and everyday style meet.

I’m a London-based designer who trained in industrial design at Loughborough and spent a year in-house at Contex Textile in Istanbul, around garment sourcing, sampling and buyer presentations. I played BUCS basketball for two seasons and wrote my dissertation on how what players wear shapes their confidence and identity on court.

How I work

  1. 01Consumer

    Who is it for, and where do they wear it?

  2. 02Insight

    Research, trends and market into one clear opportunity

  3. 03Story

    Narrative, moodboard, colour and material

  4. 04Product

    Sketches, flats, construction and fit

  5. 05Handover

    Specs, feedback rounds, clear presentation

Experience & education

  • 2025 — 2026
    Contex Textile · Product Design Development Intern, Istanbul (with Conuk Ltd, London)
  • 2025
    Grymsdyke Farm, London Design Festival · Workshop Assistant & Designer
  • 2023 — 2026
    Loughborough University · BA (Hons) Industrial Design
  • 2023 — 2025
    Loughborough Athletic Union · BUCS basketball, two seasons
  • 2022 — 2023
    Loughborough University – UAL · Foundation Diploma in Art & Design
Tools
Illustrator, Photoshop, InDesign, Procreate, Figma, Framer, SolidWorks, Rhino, KeyShot
Languages
English and Turkish, both fluent
Certificates
Inside LVMH: Creation & Branding, Retail & Client Experience. Google UX Design.
Off the clock
Basketball, the gym, climbing and hiking.

Contact